Considering that Google still owns more than 70% of web searches in the US, why even bother trying to get listed in the Open Directory Project, or DMOZ? After all, in terms of traffic, the DMOZ itself has very little to offer the average web developer.
The reason why it’s important to get listed in the Open Directory Project is that Google draws upon their data. Websites listed in the DMOZ earn a higher PageRank from Google, scooting DMOZ-lised sites to the top of the Google heap.
Why It Takes So Long to Get Listed on DMOZ
Each DMOZ listing is added by a volunteer, by hand, the old-fashioned way. The number of active volunteers is relatively low. The lack of editors immediately makes the listing process slow, but the main problem is user error.
Instead of the DMOZ, imagine going to your local DMV. For thirty minutes, you wait in line. You happily arrive at the front of the line, only to have a grumpy DMV rep tell you you’re in the wrong place. “Go over there,” she says with a tired wave, and off you go, only to get into another line for another thirty minutes.
This scenario is exactly what happens in the DMOZ. Websites are frequently submitted to the wrong category, or have some other problem with them that keeps them from being accepted.
Fix Your DMOZ Submissions
You don’t need to be one of the DMOZ sob stories. Here are ten steps you should follow to get your website listed at the DMOZ swiftly, the first time around.
1. Cheat – Get a Domain Already Listed
One of the easiest ways to get a new website into DMOZ is to buy a domain name that has recently expired but is already listed within DMOZ.
2: Cheat – Become a DMOZ Editor
It’s relatively easy to become a DMOZ editor. Find the category that you want your website listed in, and volunteer to edit that category. The smaller the category you apply to edit, the more likely it is that you will be accepted as an editor.
This idea is not as unethical as it sounds. You will actually have to work a little bit – you will have to give in order to get. Be a good editor. Don’t lie during the application process unless you want to be found out; it is permissible to DMOZ that you accept your own sites, as long as you are following the DMOZ guidelines. Remain an active, helpful editor to DMOZ, and you can apply to edit other categories, as well, thus allowing you to add your other websites to other categories.
3: Choose Your Category Carefully
As previously mentioned, one of the main reason for listing delays is that website owners don’t choose the best category to apply to. Take the time to choose your category carefully; it will save time in the long-run.
4: Look for Active Editors
However, even if you choose the correct category, if there’s no active editor for that category, you’re going to be waiting an awfully long time for your site to be accepted. At the very bottom of a DMOZ category is a tag that says, “Last updated: [date]”. If the category you’re thinking of applying to hasn’t been updated in a couple of years, the category editor is probably not active.
If there’s no active editor, you have one of two choices: either apply to become an editor of that category, or choose a category that’s being updated regularly.
5: Follow Their Editorial Guidelines
Just like with choosing the correct category, take the time to follow DMOZ’s guidelines. Not doing so can cost you your listing.
6: Avoid Cookie-Cutter Content
If you include too much affiliate content, too much content that’s posted elsewhere, or any content that violates copyright law, your site will probably be rejected.
7: Avoid Bombarding the Site with Submissions
Want to guarantee you’ll be ignored? Be obnoxious. If you’re concerned about your DMOZ submission, click on the editor’s name at the bottom of the page and email them. Rather than bombarding them with multiple submissions, politely ask them what the problem is and if you can do something to help.
8: Avoid Hype in Titles and Descriptions
Remember that you’re not writing marketing copy when you write your site description. Be straightforward, offering an objective description about what your site is, without trying to promote it.
9: Avoid Submission Software
While automated submission software works for some directory and search engine listings, the software is expressly against DMOZ submission guidelines. Sites submitted with the software will definitely be rejected.
10: Whatever You Do, Don’t Pay Someone
If you follow the first nine steps listed above, there’s no reason why your site won’t be included quickly. Paying someone to help you get a DMOZ listing is a waste of money, since getting listed is mostly a matter of common sense.
|Bookmarking Site||Page Rank (PR)||Description|
|Scoopit||8||Scoopit is a social bookmarking website that allows you to interact and share your content with other bloggers and readers.|
|Delicious||8||Delicious is a social bookmarking web service for storing, sharing, and discovering web bookmarks. The site was founded by Joshua Schachter in 2003 and acquired by Yahoo in 2005.|
|8||Reddit, stylized as reddit, is an entertainment, social networking service and news website where registered community members can submit content, such as text posts or direct links.|
|Squidoo||8||Squidoo is a community website platform that allows users to create pages for subjects which interest them, and to use those pages to sell products for profit or charitable donation.|
|Diigo||8||Diigo is a social bookmarking website which allows signed-up users to bookmark and tag web-pages.|
|8||Pinterest is a visual discovery tool that people use to collect ideas for their different projects and interests.|
|Slashdot||8||Source for technology related news with a heavy slant towards Linux and Open Source issues.|
|StumbleUpon||8||StumbleUpon is a discovery engine that finds and recommends web content to its users. Its features allow users to discover and rate Web pages, photos, and videos that are personalized to their tastes.|
|Technorati||8||Technorati is an Internet search engine for searching blogs. By June 2008, Technorati was indexing 112.8 million blogs and over 250 million pieces of tagged social media.|
|Citeulike||8||CiteULike is a web service which allows users to save and share citations to academic papers.|
|Newsvine||8||Register to add a news story, comment or write a column. Open source, community news service, which lets members customize the news viewed.|
|Fark||7||Fark is a community website created by Drew Curtis that allows members to comment on a daily batch of news articles and other items from various websites.|
|ReadWrite||7||ReadWrite is a popular weblog that provides Web Technology news, reviews and analysis, covering web apps, web technology trends, social networking etc.|
|Blinklist||7||Sneak peek into the Blinklist Lab where we built a new search engine. HOW DOES BLINKLIST WORK? Easily Save Links For Later. Cool for beginners.|
|BoingBoing||7||It is a group blog. Earlier it was a magazine. A high PR blog to hang on.|
|Metafilter||7||MetaFilter is a community weblog that anyone can contribute a link or comment to|
|Bibsonomy||7||BibSonomy is a system for sharing bookmarks and lists of literature. Just try it yourself. Collect, organise, and share bookmarks and publications|
|TechDirt||7||TechDirt is a high PR technology blog that shares topics on technology and business. You can submit your story on this social bookmarking site and share it with others.|
|Lifehacker||7||Daily weblog on software and personal productivity recommends downloads, web sites and shortcuts that help you work smarter and save time. Basis for a book.|
|DesignFloat||7||DesignFloat is a social bookmarking site dedicated to designer and web developers. It is a high page rank network to share you artistic work.|
|Marketing Land||6||Marketing Land provides internet marketing news and analysis, along with columns covering practical tips and strategies to succeed with online marketing.|
|Digg||6||Diff is another high PR dofollow social bookmarking website that shares interesting and talked about stories, videos and pictures on the web. Breaking news on Technology, Politics, Entertainment, and more!|
|Mister Wong||6||Mister Wong is a leading social bookmarking service with over 1 million users globally. Save and manage your favorite websites by creating you own personal account.|
|Netvouz||6||Netvouz is a social bookmarking service that allows you to save your favorite links online and access them from any computer, wherever you are.|
|DZone||6||DZone produces valuable content for a network of developer-focused tech media sites and is among the most popular resources for advanced programmers and beginners.|
|Designmoo||6||Discover and Share Quality Design Resources. Designmoo is a social bookmarking community for discovering and sharing free PSDs, vectors, textures, patterns, fonts, and more.|
|Bizsugar||5||Share small business news, tips, blog posts and information with BizSugar's community of small business owners and entrepreneurs.|
|StartAid||2||StartAid is perfect for saving all your Bookmarks and Favorites Online. You can quickly access your Bookmarks and Favorites from any computer.|
|Jumptags||7||Jumptags.com is a revolutionary Web 2.0 social bookmarking web service for collecting, storing, sharing and distributing web bookmarks, notes, rss feeds, contacts, and much more. Based on AJAX and other next generation web development techniques, Jumptags.com offers the easiest, fastest, most intuitive and productive way of maintaining and collaborating bookmarks and other internet resources online.|
|Meneame||6||Menéame is a Spanish social bookmarking website based in communitary participation, made for users to discover and share content from anywhere on the Internet.|
|Folkd||6||Social Bookmarking - Save your bookmarks and links online and search what your friends like.|
|Blogadda||5||Largest Indian blog directory. Connect with Indian bloggers, discover popular Indian blogs, read blogger interviews and editor picked best blog posts every day.|
|Ongsono||5||Put their link on your website and they will put your link in theirs. This is for free and the very fast way to improve your visibility in search engines.|
|Diggita||5||Diggita is an Italian social bookmarking site. It is a site of social publishing managed collectively by subscribers, all content is generated directly and democratically voted on by readers.|
|eBaum's World||5||It is a social hub to share funny videos, fail videos, funny pictures, funny galleries, funny links, flash games, jokes, caption contests, photoshop contests.|
|Buddy Marks||4||The Online Bookmark Manager. The Web's best online personal, group and social bookmarks manager.|
|Colivia||4||Colivia.de is a German social news site which covers a wide range of topics. Stories get promoted to the start page based on votings by users; therefore, the most popular stories are the stories that are the most relevant for our users.|
|Webmaster Showcase||4||Webmaster Showcase is an Australian Webdesign Community, an open source content management system that lets you easily create your own social network and share your content.|
|A1 Webmarks||4||A1-Webmarks is a free service that combines the convenience of a personal webmark server with the power of social webmarking.|
|linkaGoGo||4||LinkaGoGo - the Online Favorites Manager, its unique dynamic toolbars automatically adapt themselves, so you'll find that bookmark without a click.|
|iKeep Bookmarks||4||A web-based bookmarks manager, iKeepBookmarks.com allows you to upload and keep, your bookmarks on the web. Then you can access your favorites links at any time, from any computer... anywhere! Share, exchange links with your friends, students, colleagues. Searchengine for searching other's public favorites, popup feature, 5 different languages, free service, membership benefits.|
|Cloudy Tags||3||Cloudy Tags is a collaborative site discover machine built in AJAX. You can offer to our community as many links as you wish.|
EzineArticles -The big daddy of article directories. If you could only choose one place to submit your articles, this would be a good choice. PR6
Submit Your Article -This started as an article submission service, but has also turned into a high-quality article directory over the years. PR4
Suite101 – Another monstrous article site. PR7
Helium – An up-to-date article site. PR6
ArticleDashboard -Another staple in article directories. PR5
ArticleBase -This article directory has grown to a PR6 with lots of content and praise from article syndication experts.
GoArticles -This one claims to be the largest, but I’m pretty sure #1, #3, and #4 give it a run for it’s money. PR4
WebProNews -You have to be selected to get into this one but it’s well worth the trouble. Old and respected. PR6
SearchWarp -Free to submit and serves a lot of articles. PR5
Buzzle -A strong article directory. PR6
Isnare -Also a submission service, iSnare is another strong article directory at PR6.
American Chronicle -Actually part of a network of article sites. PR6
ArticleCity -Pretty much your standard article directory. PR5
IdeaMarketers -A giant, this is much more than a simple article directory. It is a newsletter builder and management system as well as a “home base” for authors. PR5
Site Reference -This is a content portal with article submission built-in. PR5
Article Alley -A standard article directory. PR5
TheWhir -Another strong article site. PR6
Articles Factory -Mid-level article site. PR4
SelfGrowth -Won’t find this one in auto-submission software. Must become an “expert” first to then get access to submit articles. PR6
Amazines -Pretty standard. Nothing fancy here. PR3
Article Snatch – It’s pretty popular, but is a “no-follow” directory. PR5
As we all know in the SEO trade backlinks are an important factor in how your site is ranked – and submitting to business directories is one part of the process for building your website’s backlink profile.
Not only do most business directories provide a link to your site but they also help with citations – search engines (especially with Google) get to recognise your business, it’s location and the niche of your business.
Below is a list of UK business directories which come back as backlinks within Google. All loved and quickly indexed once submissions are live.
Plus, what’s more they’re free. So enjoy!
Remember, when submitting to these directories always search and find if your business is already listed. It saves everybody’s time.
|Local Data Search||www.localdatasearch.com|
|Biz Wiki UK||www.bizwiki.co.uk|
|UK Local Search||www.uk-local-search.co.uk|
|Business Line Directory||www.businesslinedirectory.com|